SurfShark's Dynamic Wave

Challange

Create a modern, safe, and enabling sound, that would be distinctive and serve as a multipurpose asset.

Solution

Our goal was to embody Surf Shark as a “Dynamic Wave” - a modern, engaging, and youth-driven representation that encapsulates the essence of freedom, protection, and seamless connectivity inherent in their service.

Result

Short and versatile sonic logo, that can serve as a service activation and UI interaction sound, made out of digital sounds with an upwards motion, ending with a rich and warm chord.